In an increasingly price-sensitive market, to launch the new brand identity of the province’s largest full-brokerage insurance company with a strongly differentiated positioning.

Just as we are different in real life, our insurance needs cannot be met with “one size fits all” solutions. Each of us has an insurance sweet spot that is best served by a customized policy uniquely designed by BrokerLink.

During the first four months of the campaign visits to brokerlink.ca increased by 380%. Page views increased by 210% and counting, as the new identity rolls out across the key BrokerLink markets.