Science Alberta Foundation

 

Science Alberta came to us with a considerable challenge; build the desire in people to get interested in science. Strategically, we noted that our curiosity as children somehow dissipates as we grow up. In our ‘Stay curious’ campaign, each ad looks at an everyday object at face value, and shows its potential when examined with an inquiring mind.

Science Alberta came to us with a considerable challenge; build the desire in people to get interested in science. Strategically, we noted that our curiosity as children somehow dissipates as we grow up. In our ‘Stay curious’ campaign, each ad looks at an everyday object at face value, and shows its potential when examined with an inquiring mind.

Science Alberta came to us with a considerable challenge; build the desire in people to get interested in science. Strategically, we noted that our curiosity as children somehow dissipates as we grow up. In our ‘Stay curious’ campaign, each ad looks at an everyday object at face value, and shows its potential when examined with an inquiring mind.